About Me

I help to provide a holistic digital experience strategy across multiple channels based on a data driven approach. One unified experience requires multiple disciplines: part interaction design, compelling content, clear succinct IA, user insights, user research, data analysis and emotional intelligence. There are challenges in every organization and I help to identify and evaluate which efforts are worth focusing on based on identified goals to deliver a purposeful execution. Come find me, let's connect.

I have over 15 years of experience in user experience design, content strategy, design validation, interaction design, integrated marketing campaigns, and data driven optimizations within the following sectors and industries: auto, retail, technology, finance, education, healthcare, government, entertainment (television and music), legal, food, sports, hospitality and non-profit.


Clients and organizations I've had the pleasure of working with:

Mazda USA
IBM
Kodak Gallery
Cost Plus World Market
Clif Bar

Fedex
Toyota Motor Sales

Pricewaterhouse Coopers
Halo Neuroscience
Pacific Communications
Fullerton School District

TrueBlue Marketing
Event 360 Inc.
Guidance
Legal Services for Children
Asian Pacific American Legal Center

Organic
Anderson DDB
ThinkTwice
Design Reactor
Idealabs
Celery Design
Sustainable Spaces
Healthline Network
The 3-Day Breast Cancer Walk
Lance Armstrong Foundation
Children's Hospital of Oakland
United Cerebral Palsy

i-5 Publishing
eHow